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A clear vision when expanding into Africa is critical

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A clear vision when expanding into Africa is critical
© Dereje Belachew – [[www.123rf.com 123RF.com]]</span>Expansion into African markets is not a decision that should be taken lightly - even the best-laid plans can be stymied by unexpected challenges. Small to medium sized enterprises (SMEs) need to have clear understanding of what they are trying to achieve, says Michael Duys, CEO of Duys Engineering, the South African-based operation which expanded into Mozambique in 2002.


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